Currently browsing: Items authored or edited by Haider Ali

Ali, Haider (2011). Exchanging value within individuals' networks: social support implications for health marketers. Journal of Marketing Management, 27(3&4) pp. 316–335.

Ali, Haider and Gupta, Sandy (2008). HeartNet: social support for South Asian cardiac patients - first phase report. British Heart Foundation, London.

• Download Published Version (PDF / 1MB)

Ali, Haider (2008). Social marketing to a minority community – developing communication narratives that resonate. In: Global Marketing Conference, 20-23 Mar 2008, Shanghai, China.

Ali, Haider and Lindridge, Andrew (2007). Cultural sensitivity and its implications for social support in social marketing: the case of British Pakistani and British White cardiac patients. In: 36th EMAC 2007, 22-25 May 2007.

Ali, Haider and Lindridge, Andrew (2007). Cultural sensitivity and its implications for social support in social marketing: the case of British Pakistani and British white cardiac attack patients. In: 36th EMAC conference, Jun 2007, Rejkjavik.

Ali, Haider (2001). Planning for the market. In: Francis, G. and Bowerman, M. eds. Budgeting. Buckingham, UK: Open University.

Ali, Haider and Birley, Sue (1999). Integrating deductive and inductive approaches in a study of new ventures and customer perceived risk. Qualitative Market Research: an international journal, 2(2) pp. 103–110.

Ali, Haider and Birley, Sue (1998). The role of trust in the marketing activities of entrepreneurs establishing new ventures. Journal of Marketing Management, 14(7) pp. 749–763.

Ali, Haider (1995). Gateways to market entry. Journal of Entrepreneurship, 4(1) pp. 49–69.

Ali, Haider (1994). The value of trust in service sector marketing. In: Armistead, Colin ed. The Future of Services Management. London, UK: Kogan Page.

Bode, Kerstin; Whittaker, Peter; Dressler, Miriam; Bauer, Yvonne and Ali, Haider (2022). Pain Management Program in Cardiology: A Template for Application of Normalization Process Theory and Social Marketing to Implement a Change in Practice Quality Improvement. International Journal of Environmental Research and Public Health, 19(9) e5251.

• Download Published Version (PDF / 563kB)

Lindridge, Andrew; McGaskill, Susan; Ali, Haider; Holme, Ingrid and Eadie, Douglas (2010). Children’s oral health services and socio-economic deprivation: theory of reasoned action in social marketing. In: 39th EMAC Conference, 01-04 Jun 2010, Copenhagen.

Michaelidou, Nina; Dibb, Sally and Ali, Haider (2010). The impact of antismoking information on teenagers' attitude and intention: implications and challenges for designing antismoking school interventions. Journal of Strategic Marketing, 18(6) pp. 503–515.

Michaelidou, Nina; Dibb, Sally and Ali, Haider (2008). The effect of health, cosmetic and social antismoking information themes on adolescents’ beliefs about smoking. International Journal of Advertising, 27(2) pp. 235–250.

Petticrew, Mark; Lee, Kelley; Ali, Haider and Nakkash, Rima (2015). “Fighting a Hurricane”: Tobacco Industry Efforts to Counter the Perceived Threat of Islam. American Journal of Public Health, 105(6) pp. 1086–1093.

Paton, Rob; Ali, Haider and Taylor, Lee (2009). Government support for faith-based organizations: the case of a development programme for faith leaders. Public Money and Management, 29(6) pp. 363–370.

• Download Accepted Manuscript (PDF / 183kB)

Zaidi, Qaim; Govindji, Azmina and Ali, Haider (2008). Social Cooking Project. Food Standards Agency, London.