Currently browsing: Items authored or edited by Alison Bettley

Bettley, Alison and Horrocks, Ivan (2018). Emergent versus Planned Assessment and Tuition Strategies for Online Postgraduate Teaching of Technology and Innovation Management at the Open University, UK. In: Khare, Anshuman and Hurst, Deborah eds. On the Line: Business Education in the Digital Age. Geneva: Springer, pp. 55–73.

Bettley, Alison and Burnley, Stephen (2008). Towards Sustainable Operations Management Integrating Sustainability Management into Operations Management Strategies and Practices. In: Misra, Krishna B. ed. Handbook on Performability Engineering. London, UK: Springer-Verlag, pp. 875–904.

Bettley, Alison (2006). Real options for the marketing of high technology products. In: 2nd European Conference on Management of Technology: Technology and Global Integration, 10-12 Sep 2006, Birmingham, UK.

Bettley, Alison (2006). Marketing for innovation: implications of the innovation process model for the marketing curriculum of technology management programmes. In: 2nd European Conference on Management of Technology: Technology and Global Integration, 10-12 Sep 2006, Birmingham, UK.

Bettley, Alison (2006). Management of contract R & D: a knowledge management perspective. In: The R & D Management Conference 2006, The challenges and opportunities of R&D management - new directions for research, 5-7 Jul 2006, Lake Windermere, Cumbria, UK.

Bettley, Alison; Mayle, David and Tantoush, Tarek (2006). Operations management re-examined: moving the operations manager up the value chain. In: EurOMA 2006, 18-21 Jun 2006, Glasgow, Scotland.

Bettley, Alison; Mayle, David and Tantoush, Tarek (2005). Operations as strategy. In: Bettley, Alison; Mayle, David and Tantoush, Tarek eds. Operations Management: a strategic approach. London: Sage.

Bettley, Alison; Mayle, David and Tantoush, Tarek (2005). Approaches and techniques. In: Bettley, Alison; Mayle, David and Tantoush, Tarek eds. Operations Management: a strategic approach. London: Sage.

Bettley, Alison; Mayle, David and Tantoush, Tarek (2005). The role of technology. In: Bettley, Alison; Mayle, David and Tantoush, Tarek eds. Operations Management: a strategic approach. London: Sage.

Bettley, Alison; Mayle, David and Tantoush, Tarek (2005). Human issues. In: Bettley, Alison; Mayle, David and Tantoush, Tarek eds. Operations management: a strategic approach. London: Sage.

Bettley, Alison; Mayle, David and Tantoush, Tarek (2005). Reflections, implications and propositions. In: Bettley, Alison; Mayle, David and Tantoush, Tarek eds. Operations Management: a strategic approach. London: Sage.

Dann, Zoe and Bettley, Alison (2007). Enhancing tacit knowledge transfer: tailoring NPD practices. In: 8th European Conference on Knowledge Management, 6-7 Sep 2007, Barcelona, Spain.